Latest Posts

5 Tips for Practicing a Better Work Culture – The Abby Way Lifestyle

The Abby Way culture has certainly evolved over the years and I’ve been fortunate to have witnessed its evolution. Starting out almost 10 years ago, there wasn’t yet a name for it but I certainly felt its presence. Having our CEO’s mother working in the office made a major impact on its development and rightfully…

Why We Use Phonetic Alphabet on the Phone

You might have noticed that often when you call into an office, the receptionist who answers will reconfirm your name and address using a phonetic alphabet. For example, if you say your name is Alan, the receptionist may confirm the spelling our your name by saying “A as in Alpha, L as in Lima, A…

Are Your Home Service Calls Performing Well?

Phone calls are an essential component of generating new business. With Google’s search engine in all of our mobile phones, the rise of the mobile search, click-to-call advertising is more important than ever. According to BIA/Kelsey, 65% of businesses consider phone calls to be their most valuable, highest quality source of leads. This is crucial…

Salesforce Small and Medium Business Trends Report 2019 Summary

Now in its third year of publication, the Salesforce Small and Medium Business Trends Report has provided revolutionary insights of small and medium business owners from all over the world. This year’s report cover leaders of the industry and their motivations, how demographics shape the small and medium business owners experience, and the role technology…

Here Come the Holidays – And, Your New Potential Clients

The Holidays are almost here! For some, that means Holiday vacations, travel, enjoying warm and cozy nights by the fireplace, cool weathered days to dress accordingly for and quality time with family and friends. Nothing but, some well-earned rest and relaxation. For others, however, the Holiday season means some serious business. We’re talking about plumbing…